Blog for Carson Tang

The Art of Experiential Marketing

In persuasion make sure you recognize information needs to fit into this quantitative capacity for people to recall and act on information you are sharing with them. “KISS” Strategy – ‘Keep It Simple & Stupid’. Make it memorable, relevant and emotionally powerful.

Marketing through Events, Seminars, Meetings, etc. — Logistical Considerations

You don’t want to commit event suicide by not taking into account what the attendees will experience and feel at the event – would you want your attendees to get a ride in a smoking sputtering jalopy or …

Persuasion & Influence — A Keystone to Communication Beyond Barriers

Your body subconsciously tunes into the warning signs or those emotions that arise triggering your “gut” instincts. Your brain then immediately forms options for the action to take.. fight or flight, etc.

Market Domination through Experiential Event Marketing

Leadership is the single most important motivating factor in consumer behavior. Build your credibility, provide quality low risk trial, create positive media publicity, and solidify your credentials in building your brand and you will dominate the category.

Foot in Mouth Disease

There are some things that are forgiveable for friends and even colleagues, but in the business world always know if you don’t take care of your best customers, and treat them with respect, they will take all their business to your competitor.

Will Your Bank Jack Your Credit Card Up To 55.48%? You Need To See This!

Unbelievable and true — you can be charged a 55.48% interest rate in just six months from a 9.77% rate by just paying your bills on time?

Define Your Life and Loose The Excuses

Excuses are just stories. Stop the stories in the areas of finding reasons why you can’t and you defy limiting beliefs and empower your destiny and outcomes. Let yesterday rule your life and you will reside there the rest of your life.

How To Deal With Raving Lunatics and Control Freaks

If you live on this planet Earth I know you had the profound experience of dealing with lunatics or those who are control freaks.

Team Experience In Business Success

Create a clear and easy to understand mission statement, make sure each team player understands your vision, you get buy in from your team, and you share in the victory and wins. Team spirit can take you over the top. Make your wins experiential, and induce team spirit in the work place and with those who are working with you including your guests/customers.

Business Lessons on Success from China

Is your business service or product just a flash in the pan or is it serving both your bottomline and the greater good — customers, staff, and brand? With the hunger for dominion and a thirst for godlike powers the rush to build an unconquerable empire with a single focus seems to narrow and extreme yet focus and clarity have always been the underpinning for personal and corporate success.

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