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Experiential Event Marketing Services

  • Create emotional association with your service, product and brand through live experiences
  • Build traffic from word of mouth marketing and viral strategies
  • Increase business through vertical events
  • Develop and implement a Unique Value Proposition (UVP) / Competitive Advantage

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Make It Experiential

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Five compelling reasons, and studies showing why creating experiences is critical ...

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Experiential Event Strategy

Experiential event marketing creates behavioral anchors using an event backdrop. By physically engaging your audience and creating memorable experiences, emotional anchors are created. Embedding triggers in your advertising and marketing messages after you've set the anchors ignite recall and action.

"If I tell you something you'll forget it, if I show you something you may remember it, and if you do something you understand it and it becomes part of a powerful experience". By Carson Tang (Illinois Meetings & Events 2008).

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Base camp for event based initiatives

Carson Worldwide

Our core competency is experiential events and strategic marketing. We build emotional bridges to connect your services, products, destination and brand with your audience through experience based events and initiatives including but not limited large scale events, special events, conferences, trade shows, meetings, festivals, experiential learning based travel, etc.

These experiential strategies use live physical events and are behavior based to leverage human potential and top of mind awareness. Because physical interactions are processed at the sub conscious level, communication with your audience becomes more effective than traditional marketing alone.

The Path To Marketing Success

The path to marketing successCarson Worldwide guides your audience through a decision making maze using experiential learning based events that generate "call to action" results and emotional associations.

Going experiential increases customer engagement and activates trial resulting in conversation and conversion.

 Short lived trending fads, messages that may catch your attention and may make you laugh while in reality may not sell or promote your product or service. They may merely be steps in an action based approach to marketing. If your objective is to merely entertain then you're okay. If what you want is a your customers to take action then give them a memorable experience, not fluff.

By intuitively installing win-win belief systems into our experiential event marketing initiatives profitability and results have doubled and even tripled throughout the campaign cycle.

We're not sure if this is for you but these strategies have worked for the biggest most successful companies in the world. If you're interested in learning more This e-mail address is being protected from spambots. You need JavaScript enabled to view it. .

 

Crewing & Interning

Want to get hands-on experience in Experiential Event Marketing?

Volunteer with us to learn and work with the best in the industry.

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Vendors & Suppliers

seaworld

Our events use the latest technology, spectacular effects, and breakthroughs in human interaction and engagement.  Keeping all our events fresh means we are constantly improving and partnering with the most innovative products and best creative service providers on the planet.  If wish to apply be a vendor or supplier for exhibitry fabrication, tents, displays, kiosks, signage, audio visual, lighting, staging, freight handling, staffing, rentals, etc. email us with your website and rate card.

About

Carson Worldwide, LLC operates with offices and representatives in both North America and UK.  It was established in 1998. If your company follows 8A procurement guidelines, and/or is providing M/WBE contracts, we are a 100% minority owned business.

Doing More In Less Time

Business owners and executives work at 120% - 130% capacity!  It is virtually impossible to get "everything" done in the course of your work day.

Studies show there are 340 hours of reading and catching up to do at any given point.  Because executives are working with smaller staff and doing more in less time, they constantly working just to get out from under the backlog.

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30 Years Experience

  1. Nationwide experiential event marketing;
  2. Strategic brand development and integration;
  3. Experiential event planning, show logistics and management;
  4. Creating strategic sponsorships (we do not sell sponsorships for our clients);
  5. Managing and developing consumer promotions and experiences;

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Our Clients

PepperidgeFarm 213x320Clients include Fortune 500 companies, PR firms, Ad agenices, NGO's, government agencies, international celebrities and industry leaders.

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